In an era of disruption, Disney CEO Bob Iger led one of the world's most beloved brands to unprecedented success with the acquisitions of Pixar, Marvel, and Lucasfilm. Now, through case studies and lessons from 45 years in media, Bob teaches you how to evolve your business and career. Learn Bob's strategies for expanding a brand, leading with integrity, and making big moves - from risk management to the art of negotiation.
Name | First Aired | Runtime | Image | |
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S71E01 | Introduction |
November 12, 2019
|
4 | |
S71E02 | Using Your Time Effectively |
November 12, 2019
|
6 | |
S71E03 | Focus, Strategy & Priorities |
November 12, 2019
|
9 | |
S71E04 | Taking Giant Swings: Pixar Acquisition Case Study |
November 12, 2019
|
25 | |
S71E05 | The Art of Negotiation |
November 12, 2019
|
5 | |
S71E06 | Creating Brand Value |
November 12, 2019
|
15 | |
S71E07 | Expanding Your Brand: Marvel Acquisition Case Study |
November 12, 2019
|
7 | |
S71E08 | Anticipating What Consumers Want |
November 12, 2019
|
9 | |
S71E09 | The Importance of Risk-Taking |
November 12, 2019
|
9 | |
S71E10 | Navigating Complex Deals: 21st Century Fox Case Study |
November 12, 2019
|
14 | |
S71E11 | Managing Industry Disruption: Disney Plus Case Study |
November 12, 2019
|
9 | |
S71E12 | Tenets for Success |
November 12, 2019
|
17 | |
S71E13 |
Conclusion
season finale
|
November 12, 2019
|
2 |