Da Spot Hair Studio is a full-service salon offering haircuts, up-dos, buzz cuts, braiding and nails that up until now has catered to a predominantly African-American customer base. Owner Troy "Smooth Black" Ballard is hoping to diversify his clientele and looks to Rhett & Link for help in making an unforgettable local commercial that transcends race. In order to do so, Rhett & Link decide to experience the salon first-hand. Armed with cornrows and fake nails, the boys aim to prove to a wider audience that Troy's crew has the skills to make any woman's hair a conversation piece.
The Tannas opened their business one year ago and are still building their customer base. They have dreams of opening another location and know just the ticket - a great local commercial. With the help of Manager Gabriel, Rhett & Link aim to prove that there is more to running a successful car wash than cleaning cars... customer service!
Business: Holiday Hotel For Cats, the cat-only pet hotel Owner: Margaret Hughes Margaret knows cats. She speaks to them, reads their thoughts, and knows how much they love video chatting with their owners. While communicating with cats comes naturally to Margaret, she finds that persuading their owners to bring in their cats is not so easy. That's where Rhett & Link come in. For the Holiday Hotel for Cats commercial, they choose to bypass owners altogether and target their commercial directly at TV-watching cats. Margaret's telepathic cat connection comes in handy when Rhett & Link decide to have her cats write the commercial for them. Business: Supershmuttle, a doggie daycare and transportation service Owner: Judy Rudin Dog owners who feel guilty about leaving their dogs at home don't know about Judy, a woman who makes a normal doggie day care look like boot camp. With her large Astroturf front yard and "shmuttle" vans, Judy treats dogs to a daily cage-free "van-tastic voyage," complete with harmonica accompaniment. For her local commercial, Rhett & Link decide to guilt-trip dog owners into taking their beloved canine family members to Judy's day adventure for dogs.
How do you create a professional wrestler? Just ask Ryan Katz, aka "GQ Money" of Make Me a Pro Wrestler, a school that specializes in shaping America's next great pro wrestlers. As a wrestler, Ryan poses as "GQ Money," the agent to the stars. As a businessman, Ryan needs new customers for his wrestling school. Once schooled, "Wretched Rhett" & "Super Fan Link" use their new wrestling moves to force grown men to cry in order to make their highest-octane local commercial ever.
Taxidermist Chuck Testa of Ojai Valley Taxidermy in Ojai, CA is having trouble getting exposure for his love of "bringing animals back to life." According to him, living on the west coast means zero publicity for his business. He has two options: figure out how attract more business, or move to a place where hunting and mounting animals is a popular hobby. To help Chuck stay in his beloved Ojai, Rhett & Link decide to prove to the locals that Chuck creates the most life-like dead animals around.
The guys do spots for a yoga place and a facility that specializes in colonics, which are promoted via song by rock star Richard Marx.
Located between Reno and Las Vegas, some say Tonopah is in the middle of nowhere. While far from civilization, residents claim this haunted Nevada town sits in the middle of a spiritual vortex. Tonopah is in need of two things - a psychic medium and a great local commercial. In Rhett & Link's spookiest adventure yet, the guys visit a clown-themed motel that sits next to a haunted graveyard; stop by the hair-raising Donkey Dollar Store selling dog food and a psychic evaluations; and meet the Catman, who has surgically transformed himself into an animal spiritual guide. Rhett & Link clearly must show passing tourists that Tonopah is truly a unique stop.
Rhett & Link seek to bridge traditional divides in half mountain folk, half hippie Asheville, NC. On the hippie side stands Carol Motley, whose natural burial business merges composting and funeral services. She enlists Rhett and Link to help reach both the environmentally and budget-conscious. But while looking for inspiration, things get testy between the guys when during a product test, Rhett buries Link alive. After Rhett's dramatic exhuming, the Commercial Kings prove that whether green or red, after we pass we're all the same.
Brad's Roller Kingdom faces stiff competition from all of the vices available to kids on the streets of Reno, NV. Since fear is the best motivator, Rhett & Link disguise themselves and the Roller Kingdom staff as gang members, drug dealers, and a shady man in a van to scare kids off the streets, and into the Roller Kingdom's old-fashioned wholesome fun. And while good directors know that kids and animals are the two most treacherous things to manage in a production, the dedicated Rhett & Link find that directing kids wearing roller skates is another thing entirely.
Billie's Designated Drivers service, which provides a sober driver to take intoxicated people home in their own cars, is perfect for the Las Vegas lifestyle. But even the business' simple 456-RIDE phone number proves elusive to drunk customers. When Billie turns to Rhett & Link for help, they recruit an alcohol counselor and local inebriated volunteers to write a jingle so catchy, it will make Designated Drivers the last drunk dial of a night on the Strip.
