As a baby, Annie Price was badly burnt in a caravan fire. She had life-saving operations on her face, but growing up her mum encouraged her to get on with her life rather than focusing on further plastic surgery. Now, aged 31 and about to get married, Annie is travelling to South Korea, where cosmetic surgery is so common people have double eyelid surgery and are back at work the next day. She wants to find out what some of the best plastic surgeons would recommend for her. In South Korea 60 per cent of women in their twenties have had plastic surgery, and each year hundreds of thousands of people travel there specifically to get procedures done. Annie meets Myung, who is having her eyes widened in the belief it will help her get a better job, and Viv, who is having her whole face reshaped to make herself look prettier. Having resisted pressure from doctors to operate on her face for most of her life, Annie wants to understand why these young women feel compelled to modify very normal parts of their faces. In Korean society, first impressions are very important, so Annie meets a face reader who says he can predict a person's wealth and happiness just from their features. Finally, she meets one of South Korea's top plastic surgeons to find out what they would suggest for her and tries to decide if she wants to have surgery to change her face.