We all know that “beauty” often comes with a high price to pay. I mean, worth it though, right? Who doesn’t like feeling beautiful? But what if I told you that “beauty” practices throughout history have been down right ugly? And not just any ugly–we’re talking foot binding, bone crushing, pube-plucking ugly. I guess the takeaway is that beauty standards have a shady past. And the question becomes: Who are we doing all this for?