Home / Series / Speeed / Aired Order / Season 2025 / Episode 28

The Plan to Save Nissan

Nissan went from GT-R legends and Silvia icons to losing $40B in market cap and slashing jobs worldwide. In this video, we ask: Can Nissan be saved? James explores three plans—go back to the golden era, copy other carmakers like Toyota or Hyundai, or reinvent the brand from scratch—and compares them to Nissan’s actual turnaround strategy, RE:Nissan. From the R32 Skyline to the new Z, this is a car guy’s deep dive into what went wrong and what could fix it.

English
  • Originally Aired October 3, 2025
  • Runtime 22 minutes
  • Created October 4, 2025 by
    katsimbris
  • Modified October 4, 2025 by
    katsimbris