Whether it's a supermodel in a bikini sipping a cold beer or a buff dude in his Calvin's, beauty and sex sell. One of the most highly displayed examples of American beauty can be found on the sidelines of football stadiums every Sunday. To get under the surface, we decided to move in with Jessi, an NFL cheerleader for the Tennessee Titans. A very accomplished dancer, Jessi is not the typical cheerleader. She recently gave up a blossoming career in LA and moved to Nashville to live a more righteous life. While she has to keep the look (blonde, tan, and trim) she doesn't subscribe to a superficial lifestyle. In her spare time, she uses her cheerleader status to volunteer over 200 hours a year. Jessi quickly brought me into her world and gave me a taste of what it takes to keep up with the demands on her body and the negative attention that can often come with the uniform.