During the region's short summer, local people are caught up in the festival fever. The Tsugaru Plain, at the base of Mt. Iwaki, is famous for incredible snowfalls. The harsh winter lasts nearly half the year, and when the short summer comes around, the passion of local people floods out. After withstanding the trials of nature, they live life to the full during the season of the sun. In a few dozen days, summer is over. We take a look at the festival season in Tsugaru when the land shimmers in the summer heat and local people make the most of the mild weather.